Marzena Czarnecka, Writer

Business writing with attitude


I write. That’s what I do. I write with an inimitable style and attitude about the most serious and complex of subjects. Except when I laugh at and skewer those … Continue reading


An interlude for a rant: how pipeline proponents keep on screwing up… over and over and over and over again

I know the proponents of pipelines and the leaders of pipeline companies are intelligent, thoughtful people, and I know this on first-hand evidence. And then, I read something like this–a … Continue reading

March 22, 2014

The CEO has a uterus–no wait, he doesn’t: Challenging the status quo in the Canadian workplace

I wanted to write the March 2014 Strategy Session (Alberta Venture) about the women leaders in the oil patch. Who are incredible… if, still, very rare. I ran into a … Continue reading

March 3, 2014

Double-Edged Sword: Is collaboration in the oilsands possible?

One day, you should ask me to tell you the story about how the editors at Alberta Oil sold me on this story… It’s a good tale. The challenge in writing … Continue reading

February 17, 2014

Strategy Session: Five principles for managing a public relations disaster

In the February 2014 Strategy Session (Alberta Venture),  public relations superstars Lisa Walker, a general manager with Hill + Knowlton Strategies, and Laurie Stretch, a general manager with Edelman Calgary, tell you … Continue reading

February 10, 2014

Strategy Session: Healthy, Happy, Productive You: How to take care of yourself and make it pay

The January 2014 Strategy Session (Alberta Venture) is a nod to that thing we all do (or adamantaly, perversely, refuse to do) in January: resolutions, transformations. But it’s actually about … Continue reading

January 3, 2014

Strategy Session: An environmental policy is more than a PR tool

The December 2013 Strategy Session (Alberta Venture) combines business and environmental concerns the way they ought to be partnered–not green-washing, but to a real purpose. In An environmental policy is more … Continue reading

December 10, 2013

The Bitumen Bubble’s Back with a Vengeance

The oil patch is so optimistic, you know? As soon as something good happens–especially against a backdrop of bad–we throw a party. And with the current WTI/WCS price differentials hammering … Continue reading

December 9, 2013

Strategy Session: When disaster strikes

The November 2013 (Alberta Venture) Strategy Session is titled Margin Of Safety: Don’t depend on luck the next time disaster strikes. This particular topic–business interruption risk mitigation–was on the Strategy Session … Continue reading

November 11, 2013

After the flood: Running on empty and why “So are things back to normal?” is not the right question

Originally posted on Nothing By The Book:
He asks the question with a smile, as a casual opener before we move on to “real” issues, and is shocked and appalled…

October 29, 2013

Strategy Session: How to ensure your succession plan succeeds

As baby boomers continue to age and slowly accept the inevitability of death retirement, succession planning is becoming a more and more critical issue for the companies they’ve spent their … Continue reading

October 17, 2013

Beyond “Git ‘er Done”: Inside Calgary’s Fastest-Growing Companies

It’s 2 a.m. Pitch black. Two shady-looking guys, bolt cutters in hand, are taking down the fence between the office of HC Piper Manufacturing Inc. and the adjacent business. Their … Continue reading

October 16, 2013

Better farming: data-driven agriculture is replacing farmers’ hunches

“Better farming: data-driven agriculture is replacing farmers’ hunches” (Canadian Business, September 16, 2013 online; September 30, 2013 print issue) is short little piece on a fascinating Red Deer-based company, Agri-Trend. I … Continue reading

September 25, 2013

The Power 50: Canada’s Most Powerful Business People

It’s always a little scary when I’m having lunch with one of my Deep Throats and he suddenly pulls out a magazine I haven’t seen–but I think I might have … Continue reading

September 12, 2013

Strategy Session: Innovate This

Funny–to me, after several sleepless nights and too many cups of really, really strong coffee–story: the editors titled the September 2013 Strategy Session (Alberta Venture) The Leader of the Pack. … Continue reading

September 12, 2013

Strategy Session: Let’s save a deal!

The August 2013 Strategy Session is about stopping post-merger value erosion. But I make it really, really, really interesting: Let’s save a deal: an eight-step program hat will help you ensure … Continue reading

August 12, 2013

PwC Capital Markets Flash Q2-2013: More life, troubling fundamentals

Have I mentioned I’m a deal junkie? A really exciting–or even just a really well-put together, high-strategy deal–is ridiculously fun to write up. And deal trends… they raise my pulse … Continue reading

July 26, 2013

Strategy Session: Export Duties

The July 2013 Strategy Session is all about exports. And it’s fascinating. Really. Go read it: You’re doing it wrong. Here’s how to do it right. Featuring Paul Draeger, senior counsel … Continue reading

July 4, 2013


Canadian business writer. Historically focused on energy, renewable and not; law, particularly business of; and complex corporate sagas. Based in Calgary, writing nationally. Boasting an inimitable voice and style. Grappling with existential angst.

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